Carl's Jr. (Hardee's if you grew up in the Midwest like me) has a long history of gross, shitty, sexist advertising and their most recent ad is no different. I had seen it play a few times recently, but I didn't actually pay attention until last night. Here it is:
Yes, that's right. To eat their new Western X-tra Bacon Thickburger, Mystique from X-Men, the shape shifting bad ass, turned into a dude. With the tag lines, "Man Up" and "Eat like you mean it."
You can't make this stuff up.
And I'm not going to even waste my time explaining why this is sexist. That is totally self evident. I'm tired (and actually home sick today, so yeah.) Let me summarize it with a sweet, simple: Fuck off Carl's Jr.
Please see the commenting policy before replying to this post.